Camila Valdez
Driving Growth Through Strategy, Performance & Execution.
I lead data-driven marketing initiatives that accelerate growth, optimize acquisition, and align creative execution with measurable business results.
I approach marketing as a growth system — aligning strategy, execution, and measurement.
Every initiative is grounded in data, structured experimentation, and clear ownership, ensuring that creative decisions translate into measurable business outcomes.
Tools & Platforms
Meta Ads, Google Ads, TikTok Ads, Pinterest Ads
Shopify, Klaviyo, HubSpot
Google Analytics, Looker Studio, Tableau
Asana, Notion, Air, Motion, Trello.
Growth Marketing
Managing paid media and growth strategy for 20+ brands across multiple industries and markets. Drive scalable growth while maintaining performance efficiency across accounts.
Performance
Implemented standardized workflows, creative testing frameworks, and performance benchmarks across all accounts.
Core Capabilities
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Project & Marketing Operations
Structured project management across creative, media, and technical teams using Asana, Notion, Trello, etc. to ensure alignment, speed, and delivery excellence.
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Creative Performance & Testing
Data-driven creative frameworks focused on rapid iteration, audience insights, and performance-based storytelling that improves engagement and conversion.
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Analytics & Decision Making
Performance tracking and reporting using Google Analytics, Looker Studio, and advanced dashboards to inform strategic decisions and forecast growth opportunities.